When we were filming in London we tried to ensure that we all had important roles. The other members of my group are featured in some of the music video shots so I took on the role of filming as we were walking through Camden and London while they took shots such as location shots and any shots that they were not in. Along with the shots that we had originally planned in our storyboarding we filmed some spontaneous shots such as our artist feeding a squirrel in Regent's Park which we would also like to incorporate into our video. Below are some examples of the shots that I filmed myself.
We decided it would be most convenient and appropriate to take handheld footage rather than using a tripod and we thought that this would also make the audience feel as though they are out with them. This technique can be seen in Ariana Grande's music video 'One Last Time' where we feel as though we are viewing the artist through the eyes of Matt Bennett.
We also thought that this technique would make the audience feel as though they are looking into our artist's personal life as it feels more friendly and welcoming.
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